Empirical legal study of the potential for criminal acts of selling other people's branded products without permission on Tiktok shop

Authors

  • Widhia Astuti Manoppo Universitas Negeri Gorontalo, Indonesia

Keywords:

Trademark Rights, Illegal Distributors, Registered Trademarks, TikTok Shop

Abstract

Online trading business actors currently allow for violations of registered trademark rights, especially on the TikTok Shop e-commerce platform. Illegal distributors are a business scheme that uses other people's registered trademarks without permission, either in product photos in their online stores or in the similarity of the products traded. This study aims to examine legal protection for brands and the potential for trademark violations in online trading on the TikTok Shop e-commerce. The research method in this study is empirical juridical, data collection is carried out by means of direct observation and interviews with informants who meet the sample criteria, and informants are selected using a purposive sampling technique. The research informants in this study numbered 2 people who met the criteria. The informant's name and product brand are private with a certain code to ensure data confidentiality and informant security. Currently, Indonesia has legal protection for brands, namely Law Number 20 of 2016 concerning Brands and Geographical Indications. Actions taken by illegal distributors without permission from the registered brand owner can potentially violate registered brand rights, namely being subject to a maximum sentence of 5 years and/or a maximum fine of 5 billion rupiah.

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Published

2024-07-29

How to Cite

Widhia Astuti Manoppo. (2024). Empirical legal study of the potential for criminal acts of selling other people’s branded products without permission on Tiktok shop. Requisitoire Law Enforcement, 16(1), 1–8. Retrieved from https://ejournal.cria.or.id/index.php/relae/article/view/211